How are cpm calculated?
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Asked By: Alfredo Feeney
Date created: Mon, Mar 1, 2021 1:28 AM
Date updated: Thu, Jun 30, 2022 1:28 AM
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Top best answers to the question «How are cpm calculated»
Since CPM is cost per thousand impressions, then you simply divide the cost by the number of impressions divided by a thousand. So the CPM formula is CPM = 1000 * cost / impressions … for impressions (how many impressions you're going to get, given your budget): impressions = 1000 * cost / CPM.