Can i include competitors websites to my adwords keywords?

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Malvina Prohaska asked a question: Can i include competitors websites to my adwords keywords?
Asked By: Malvina Prohaska
Date created: Tue, Oct 5, 2021 10:40 PM
Date updated: Sat, Oct 15, 2022 3:37 PM

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With this in mind, you would also want to avoid dynamic keyword insertion techniques in your ad copy for this campaign – which is a powerful technique used to improve ad relevance and quality scores for non-branded queries.

Not only is this bad practice and misleading to visitors it is against Google's trademark policy, as mentioned above.

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